{"id":7781,"date":"2020-11-13T08:00:26","date_gmt":"2020-11-13T00:00:26","guid":{"rendered":"https:\/\/crazydomains.com\/learn\/?p=5576"},"modified":"2021-05-06T15:52:21","modified_gmt":"2021-05-06T07:52:21","slug":"writing-a-website-creative-brief","status":"publish","type":"post","link":"https:\/\/www.crazydomains.co.nz\/learn\/writing-a-website-creative-brief\/","title":{"rendered":"4 Key Elements to Writing a Website Creative Brief"},"content":{"rendered":"

Launching a website <\/span>without <\/span><\/i>a creative brief? Don\u2019t even think about it.<\/span><\/p>\n

Whether you\u2019re working with external or in-house web designers, you\u2019ll need a creative brief to keep your objectives aligned.<\/span><\/p>\n

What\u2019s a Creative Brief?<\/strong><\/h2>\n

A creative brief is a one to two-page document that clients (like you!) fill out. It provides the information designers need to create your website<\/a>. Think of it as a roadmap or a blueprint.<\/span><\/p>\n

Remember, it\u2019s important that both parties meet and go over the brief to reach a mutual agreement. This helps resolve any questions or issues before the project even starts.\u00a0<\/span><\/p>\n

Now let\u2019s check out the 4 key elements every website creative brief should have.<\/span><\/p>\n

\"CD<\/a><\/p>\n

Write a Thorough Website Creative Brief: 4 Elements You Should Know<\/strong><\/h2>\n

Your brand statement<\/span><\/span><\/strong><\/h3>\n

\"Your<\/p>\n

Your website is the digital representation of your brand.<\/span><\/p>\n

To convey the correct message, web designers should understand who you are and what you do. So start your brief with a brief description of your brand. Make sure to be as clear as possible, especially when you\u2019re hiring external help.<\/span><\/p>\n

Keep these guide questions in mind:<\/span><\/p>\n